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Steps to Sustainability – Building a Sustainable Heritage Sector – applications open
20/11/2020 in Innovation & Risk, News
AIM is pleased to be partnering with The Social Enterprise Academy as they open applications for their new National Lottery Heritage Fund project – Steps to Sustainability! This opport…
AIM and Museums Association are working together to support the sector in accessing the Kickstart Scheme…
Following the welcome issue of reopening advice and guidance Ben Leah, Director, Hayes Parsons Insurance Brokers highlights how museums might a…
Top 10 Ways That Digital Interpretation Can Improve Your Visitor Experience
21/10/2019 in Innovation & Risk, News
Digital interpretation comes in a bewildering array of forms. It also has a confusing number of names; sometimes its multimedia and sometimes it’s interactive or mobile interpretation. It can be …
Have You Googled Your Museum Recently?
25/09/2019 in Innovation & Risk, News
If you have recently searched for your museum online, then the chances are that you have seen what Google calls a Knowledge Graph or Knowledge Graph Panel which appears as a block of information ab…
Sentiment analysis (or opinion mining) has become a hot-trend topic of market research in the past few years and it can show you what your museum visitors think and feel about their experience at y…
Does your museum run a membership scheme – or are you considering starting one to boost your revenue and profile? Kerrie Fuller, an experienced membership consultant, has written some top tips to…
Data, information, fresh knowledge and insights are the lifeblood of any organisation and AIM member museums can now benefit from a new service from P…
Each year, we like to highlight some of the exhibitors that are attending AIM National Conference so that our delegat…
As of January 2019, there were over 1.94 billion websites on the internet, so making your museum website stand out – and more importantly – work for you, is increasingly critical. In an ideal w…
One of the challenges heritage sector organisations face when commissioning a new website is working with web design agencies. Building a great relationship and mutual understanding with you…
Have you ever wondered how SEO (Search Engine Optimisation) can boost visitors to your museum website? SEO can help your website rank higher up in search engines (such as Google) where it is more l…