Strengthening your organisation in challenging times

Spiralling inflation and rapidly rising energy costs following on so soon after the impact of the pandemic are causing great concern for museums and their visitors. Many AIM members saw reserves depleted as they sought to survive the impact of Covid 19, so strengthening business practice and meeting the needs of visitors has perhaps never been more important.

If you are in the process of reviewing your activities to identify cost mitigations or income opportunities, check out the below links to existing AIM resources. And if you are facing immediate issues do contact us on info@aim-museums.co.uk 

Strengthening business practice  

Produced at the onset of the pandemic, this checklist offers a helpful guide to how to approach financial challenges with your team and Board. Click here to see the business resilience checklist>>

Saving money 

AIM’s Energy Action Group use a desktop energy review which is useful when considering minimising your energy expenditure. Click here for more information on the Energy Action Group>>

Business Rates are complex, but as recent cases have shown, a successful appeal can reduce rates considerably. Read our guide on how rates are set and appeals made>>

Make sure you are making the most of exhibition tax relief – AIM members can get a free advice call from experts as to how – find out how here>>

If you take payments by card, you can make savings on your merchant service rate. Read more on card payments here>>

Strengthening your retail offers 

We’ve a range of useful advice available on strengthening your retail offer, your museum cafe and offering venues for hire:

Click here for the Retail Success Guide>>

Click here for the Cafe Success Guide>>

Click here for the Venue Hire and Corporate Hospitality Success Guide>>

Understanding your market 

If you are thinking about reviewing your marketing, be sure to check out our Marketing Success Guide. And it’s never been more important to understand your audience.

Click here for the Marketing Success Guide>>

Click here for the Understanding your Audience Success Guide>>

Other help

All AIM members can join the Charity Finance Group for free. Click here to find out how to join CFG>>