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Commercial Development Lead – The Fans Museum
Salary: £30,000
Hours: Full time
Term: Min 12 months with a view to Permanent
Location: The Fans Museum, Sunderland
Closing date: 12:00 am 2 October 2024
About the Job
This role is for an experienced and dynamic commercial leader with a good understanding of operating successful on-line digital commercial activity within a sports, charity or heritage environment. The job holder will generate additional earned income to ensure the future sustainability of the organisation.
Reporting directly to the Founder, the Commercial Development Lead will be responsible for developing and implementing the Museum’s commercial strategy, growing the museum’s existing commercial activity (room hire/sales/events) to generate additional income.
- Contract hours: 40 hours a week. Bank holidays, weekend and some evening work may be required to support commercial activities. *
- Salary: Starting at £30,000 + incentives
- Annual leave: 25
- Reporting to: Founder
- Working closely with: Project Lead, Digital Technology Lead, Volunteer support
* Matchdays are currently our main source of income. This means that all SAFC home games need to be prioritised, along with private parties and other events.
About Us:
The Fans Museum was first established in 2014 but has developed considerably since that time. We now occupy a Grade 2* listed building after bringing it back to life for all to appreciate. But we are much more than a museum.
We work directly with young and old, including those with autism and neurodiversity, those with dementia and we even run a Mental Health Hub that supports men with mental health challenges. So you will be working in an environment that extends far beyond football heritage and that also covers education, health and well-being across all our community
About you:
Our new Commercial Development Lead will:
- share our Passion (for football heritage) and Purpose (education and health)
- have the drive and determination to develop The Fans Museum’s commercial activities, particularly through digital sales
- be a people person who can build great relationships, ethically and inclusively,
- champion and promote exceptional customer service,
- be an entrepreneurial and innovative, developing and driving new opportunities.
Main responsibilities:
- Leading and managing existing income-generating activities to ensure maximum returns.
- Developing future commercial activities, particularly through digital gateways, including ‘outreach’ type activities which could be income generating.
- Leading and managing our venue hire operation, developing new opportunities to utilise underused spaces or new models or markets.
- Report to the Founder, and the Board of Directors if required, on sales performance against strategy, plans and targets.
- Develop mutually successful relationships with customers, suppliers and partners, and be an advocate for the Museum.
- Work with the Communications Team to develop existing and new ways of marketing income generating activities.
- Ensure that all commercial areas and activities are operated in a safe way, and that policies and procedures are in place and adhered to.
- Ensure stock management systems are in place and managed.
- Work with the Museum’s IT team to develop ways of managing stock, pricing and reporting income.
The above list is not exclusive or exhaustive and the job holder may be required to undertake such other duties as may reasonably be required.
Skills/Knowledge/Personal Attributes:
Essential:
- Proven track record in commercial development in a sports / museum / heritage / visitor attraction / charity setting.
- Proven track record of driving income through innovation.
- Effective written and verbal communication skills.
- Ability to communicate well and develop effective relationships with people at all levels.
Desirable:
- Experience and understanding of commercial finance, profit and loss, budgeting, forecasting.
- Experience managing retail sales, particularly through digital media.
- Experience or understanding of venue-hire operations.
This new role has been made possible by funding from The National Lottery Heritage Fund. Thanks to National Lottery players, we have been able to create position which will be instrumental in the commercial development of The Fans Museum, helping make it financially sustainable into the future.
How to apply
Please apply with a cover letter and CV to [email protected].