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Visitor Focus
Members spend more and visit more often than non-members, so membership is a vital part of a museum’s offering. Smita Jalaf from Associate Supplier Vennersys shares data that shows just h…
Public reminded to let in fresh air when meeting others indoors to reduce the spread of COVID-19
20/05/2021 in Visitor Focus
Government launches new campaign backed by medical experts, scientists and businesses urging the public to open windows when meeting friends and family indoors. It comes as restricti…
AIM’s digital advice and guidance round up
22/04/2021 in Visitor Focus
There’s a host of advice and guidance available to help you engage with your audiences via digital activity, from putting a strategy in place through to evaluating activity and improv…
How are you using social media?
21/04/2021 in Visitor Focus
Heritage Creative have launched a series of white papers Heritage Briefings aimed at digital marketers in the culture and heritage sector. Each takes a deep dive into an aspect of Digital w…
Now is the ideal time to take a look at your website from your visitors’ perspective and check it’s working as effectively as possible. Here are some top tips from our associate suppli…
Autism awareness in a time of COVID
27/01/2021 in Visitor Focus
Claire Madge from Autism in Museums urges museums not to forget their autistic visitors during this latest lockdown and offers four easy ways to stay connected with and support this vulnera…
AMA events
11/01/2021 in Awareness & Networks, Visitor Focus
The AMA has a variety of webinars coming up between January and March that are a great way to fit some training into your week — whether you’re at home or are back in the office. They co…
How Divento.com helped a small museum reopen
07/01/2021 in Visitor Focus
Like many small museums, Bath Postal Museum didn’t have the means to reopen in a COVID-compliant way. Setting up and maintaining it’s own booking system was too costly and the us…
Let’s take this outside
17/12/2020 in Innovation & Risk, Visitor Focus
With many museums forced to limit their indoor space, interpretive designers the Creative Core celebrate the joys and possibilities of outdoor interpretation for museums and visitors alike. …
Re-engaging your visitors
16/12/2020 in Visitor Focus
Due to the altered COVID-19 landscape, we may have to re-learn what our visitors want, explains Colin Mulberg. The museum and heritage sectors are dealing with shifts in vis…
What more can we do?
09/12/2020 in Leadership & Culture, Visitor Focus
Management Consultants Fourth Street highlight how responding to COVID-19 demands constant creative thinking, not least as museums are perhaps more important to our communities tha…
National Video Game Museum
29/10/2020 in Visitor Focus
The National Videogame Museum is new as museums go, having opened in Sheffield in 2018. In our first year, we welcomed 40,000 visitors, school groups and families, drawn to the museum by en…