Conference FAQs

Are there still tickets available?

In-person tickets for AIM Conference 2024 have now sold out and we have no further capacity at the venue. This includes the social events. Online tickets are available, and you can buy an online ticket here>>

How much is AIM Conference?

We know times are challenging and budgets are tight, so with the support of all our sponsors we’re delighted that we’ve been able to hold ticket prices at 2023 rates. We’ve also secured preferable hotel rates at Village Hotel Dudley.  

The all-in-one ticket offers the best value for AIM members giving you access to both days of the conference plus the Wednesday and Thursday evening social events.   

Plus, there are bursary places available for AIM members and you’ll find the details of how to apply further down this page.

Can I access the conference online?

Yes, online tickets are available priced at £32.50+VAT. Your ticket will give you access to all the main conference sessions and the breakout session taking place in the main room (unfortunately you won’t be able to choose a breakout session as we won’t have broadcast technology in each room).

Click here to buy an online ticket>>

Is AIM Conference just for those working in independent museums?

AIM Conference is open to everyone working in the museum and heritage sector. We’ve designed the programme to be full of practical advice and inspiration regardless of the nature of your organisation or specific job role. Plus there will be plenty of time for networking within the conference schedule and at the social events.

We do have a limited number of bursaries available for AIM members to help towards the cost of attending conference. There’s more information on how to apply further down this page.

I haven’t been to AIM Conference before, what can I expect?

The AIM team will be hosting a welcome for those attending AIM Conference for the first time on Thursday morning so you’ll have a chance to meet other newbies.

The delegate list will be published on the AIM website ahead of the event so you’ll know who else is attending.

We do have a limited number of bursaries available for AIM members to help towards the cost of attending conference. There’s more information on how to apply below.

Is there a social on Friday night?

We’ve listened and responded to feedback from conference delegates last year and there is no social on the Friday evening. But, we’re hosting an informal pre-conference social on the Wednesday evening instead.

And you can still expect a social event on Thursday night, but again, we’ve listened to your feedback and instead of a sit down dinner, we’ll be enjoying fish and chips and drinks at Black Country Living Museum. More informal than previous years, but still the ideal opportunity to network, catch up, and enjoy a (hopefully) lovely summer’s evening in a world-class attraction.

Click here for more on the social events>> 


Bursary places have now been fully allocated.

This year we are offering bursary tickets to attend AIM National Conference. The bursary will provide a ticket to attend both days and the Wednesday evening and Thursday evening social. In addition bursary applicants can request funding of up to £200 towards accommodation and travel costs associated with attending the conference.


The conference venue is fully accessible. And you can find out more about accessibility at Black Country Living Museum here>>

To make AIM Conference more accessible to more people, we’ve added an online option this year. Online tickets are available priced at £32.50+VAT. Click here to buy an online ticket>>

If you have any particular access requirements that you’d like to make us aware of, you can let us know when you purchase your ticket(s). Or you can email us on

What is AIM doing to make the conference more sustainable?

The AIM team is conscious of the environmental impact of our activity and is working to reduce the impact of the conference.

  • We’ve deliberately chosen a centally located venue, which is easily accessible by public transport.
  • The menu for lunches during conference will be vegetarian and vegan. The menu for the evening social events will be pescatarian, and you can tell us about specific dietary requirements when you buy your ticket.
  • We encourage you to bring your own reusable cups and / or water bottles as you’ll be able to use these for drinks during the conference.
  • We’re encouraging exhibitors to reduce giveaways and literature.
  • There will still be a printed delegate handbook but we’ll be collecting these as delegates leave so we can recycle them. And we’ll be reusing the holders and lanyards for delegate badges from last year’s conference and collecting these at the end to reuse again in 2025.

Where can I find out more about the venue?

Black Country Living Museum is located in the heart of the West Midlands, easily accessible by road or public transport. Take a look at the Museum website here>>

Black Country Living Museum
Discovery Way

What else can I do while I’m in the area?

There are lots of great museums and heritage venues in and around Birmingham. If you’d like to take a look at the AIM members in the area, then click here to view the membership map>> 

How long will early bird tickets be on sale?

Early bird tickets will be available until 30 April. Tickets will still be available after this and prices will be:

  • Thursday and Friday for AIM members (conference only, excl social events): £260+VAT
  • Thursday only for AIM members: £135+VAT
  • Friday only for AIM members: £135+VAT

Ticket sales will close two weeks before the conference on Wednesday 29 May.

New for 2024: AIM / Association for Cultural Enterprises offer

AIM and the Association for Cultural Enterprises are delighted to offer their members access to their respective member rates for events in 2024. So, if you’re an Association for Cultural Enterprises member interested in finding out more about AIM, this is the ideal opportunity – simply use the code AFCE24 in the ‘AIM membership number field’ when purchasing your ticket. You can find out more about the Association for Cultural Enterprises events here>>

Can I pay by invoice?

Yes, there is the option to pay by invoice within Eventbrite.

Please note, that Eventbrite will send an auto-generated invoice with your ticket confirmation email, but please wait to receive an invoice from AIM which will include the correct payment details.

Refund policy

If after buying your ticket(s), you find you’re no longer able to attend AIM Conference 2024, the following refund policies apply:

  • 100% refund until one month before the event (13 May 2024)
  • 50% refund until two weeks before (29 May 2024)
  • No refunds available if less than two weeks before the event.

If you’d like to request a refund, please contact us on as soon as you can and let us know the name and organisation on the booking.

Alternatively, if you’d like to transfer your ticket to a colleague, please contact us on the above email address and let us know the new name for the booking.