A practical guide to support museums to increase the diversity of their visitors.
People across the sector have been championing the need to develop more diverse visitors for many years. So, what do we need to do differently to get better results?
What needs to change to ensure that our diverse society is served by its museums?
‘Open Up: museums for everyone’ is designed to help museums increase the diversity of their visitors. It aims to support organisations to move beyond talk to action, and to make real and lasting change in the
museum sector.
Working with 12 pioneering museums we captured their stories of change, including the factors of success that have led to these museums significantly diversifying their visitors. They have shared the questions they regularly ask of themselves and their potential visitors to continue to improve. We hope that these stories will inspire and inform change in many other museums.
Open up: Introduction (opens in a new tab) Download the guidebook (opens in a new tab) Open Up: Checklist (opens in a new tab) OPEN UP CASE STUDIES (opens in a new tab)Produced by: AIM: Association of Independent Museums, MA: Museums Association, Arts Council England, the Museum Libraries and Archives Division of the Welsh Government, Museums Galleries Scotland, National Museums Northern Ireland and the Heritage Lottery Fund.