News

As museums plan their eventual reopening it is apparent that front of house (FoH) workers will be essential at all stages, from the initial planning to their long recovery. We hear from Will Tre…

Steve Gardam, Director of the Roald Dahl Museum and Story Centre shares his perspective on the challenges of museum life in lockdown. “The Roald Dahl Museum and Story Centre o…

We spoke to colleagues from AIM Board and beyond to assess current thinking around reopening. Andrew Lovett, Chief Executive, Black Country Living Museum and AIM Chair:…

AIM spoke to Bernard Donoghue, Director of the Association of Leading Visitor Attractions (…

The National Football Museum have announced a new museum gallery dedicated to football’s first female superstar, funded by AIM Biffa Award History Makers.   Football…

As Black Lives Matter protests grow in the U.S., UK museum and heritage organisations have called for a step-change in how the sector addresses racism. The statement, drafted by Arike Oke, D…

AIM’s latest Success Guide on Marketing se…

We contacted a range of sector bodies from across the…

Would you like to lead the Cynon Valley Museum through the next stage of its development? As Museum Manager you will head up our dedicated team, working alongside the community to grow the Trust’…

  As AIM publishes it’s latest Success Guide – Understanding Your Audiences, author Emma Parsons, Arts and Heritage Consultant, shares her thoughts on understanding audience…

AIM has been awarded initial funding from the National Heritage Lottery Fund to develop a new grant fund, New Stories, New Audiences. The proposed new scheme would enable museums an…

The AIM website is being continually updated with the latest information and advice on how you can navigate the current situation. Our focus is on providing resources that make sense of the deluge …